Here is a 5-email sequence for a Black Friday/Cyber Monday campaign promoting eco-friendly yoga apparel:
The biggest shopping weekend of the year is almost upon us, and we've got something extra special lined up just for you. Introducing our brand new line of premium, sustainable yoga apparel designed to elevate your practice and support the planet. 🌿
Our eco-friendly fabrics are buttery soft, moisture-wicking, and gentle on your skin and the environment. We've obsessed over every detail to create the most comfortable, high-performance yoga gear you've ever owned.
As a loyal member of our tribe, we wanted you to be the first to know. Click below for an exclusive look at our new Earth-conscious collection and to join the waitlist for early Black Friday access:
👉 Join the Waitlist & Get a Sneak Peek
Get ready to flow through the holidays in style while feeling amazing about your impact. Keep an eye on your inbox - more exciting details coming soon!
🙏 The {{BrandName}} Team
{{FirstName}}, you're in! As a special thank you for joining our waitlist, we're giving you exclusive early access to shop our brand new Earth-friendly yoga collection at an incredible 40% off.
From recycled ECONYL® leggings to organic cotton crop tops, we've reinvented yoga apparel to be gentler on the environment without sacrificing performance, style or comfort. Now you can flow with a clear mind knowing you're supporting sustainable practices.
Early access ends at midnight! Don't miss your chance to grab your favorite eco-styles at an unbeatable 40% off before everyone else. These will go fast, so shop now and feel amazing in every asana.
Hurry - your exclusive discount expires at midnight! Get first dibs on the eco-collection everyone will be talking about this Black Friday.
Gratefully, The {{BrandName}} Team
The wait is over - Black Friday is finally here and we're celebrating with 30% off everything! Whether you're stocking up on your favorite eco-leggings or grabbing gifts for your fellow yogis, now is the time to save big on sustainable style.
For this weekend only, take 30% off our entire site, including our just-dropped Earth-friendly yoga line. Thoughtfully designed using recycled materials, it's our highest-performing, most planet-positive collection yet.
That's right - we're making it easier than ever to shop sustainably with fast, free shipping on every order. No minimums, no codes, no stress. Just add to cart and we'll take care of the rest.
🛍️ Shop Black Friday Sale - 30% Off Everything
Give the gift of sustainable movement this holiday! Shop the Black Friday sale risk-free with our 60-day free returns & exchanges.
May your Black Friday be filled with mindful moments, The {{BrandName}} Team
Namaste, {{FirstName}}! This is your final reminder that our massive Black Friday sale ends in just 12 hours! Don't get left out in the cold - take 30% off everything, including our brand new sustainable yoga collection, before the clock strikes midnight! ⏰
🛍️ SHOP NOW - 30% Off Sitewide + Free Shipping
Treat the mindful movement lover in your life (or yourself!) to the most comfortable, eco-conscious yoga apparel on the market. Our sustainable styles make the perfect holiday gift that gives back to the planet.
Don't forget, we're offering FREE shipping on every order for Black Friday. No minimums, no code required. But hurry - this offer disappears at midnight along with your chance to save 30% sitewide!
⏰ Shop Black Friday Sale - Final Hours!
Thank you for being part of our journey toward more Earth-friendly movement. We're deeply grateful to have you in our community.
With gratitude, The {{BrandName}} Team
You didn't think we were done, did you? We're back with a special Cyber Monday flash sale, and this time we're going even bigger. For the next 24 hours, take a whopping 40% off our most-loved sustainable yoga styles!
When you shop our Cyber Monday sale, you're not just supporting eco-friendly business practices - you're also helping us give back. We're donating a portion of every purchase to environmental nonprofits committed to creating a healthier planet.
Place your order by 3pm and get your new gear in 2 days or less with FREE expedited shipping! Consider this our Cyber Monday gift to you for being an incredible member of our conscious community.
⏰ SHOP NOW - 40% Off Flash Sale + Free Shipping
Don't wait - once the clock strikes midnight, this deal is gone for good! Grab your favorite eco-friendly yoga gear at an unbelievable 40% off and make your practice more sustainable.
Yours in mindful movement, The {{BrandName}} Team