Here is a 3-email abandoned cart sequence for Sarah to recover her Acme Fitness running shoes and socks purchase:
Send 6 hours after cart abandonment
Subject: Don't Miss Out on Your New Running Gear, Sarah! 👟🧦
Hi Sarah,
We noticed you left a pair of Acme Fitness running shoes and a 10-pack of athletic socks in your shopping cart. Don't let these essentials for crushing your workouts slip away!
Acme running shoes feature: - Responsive cushioning for high impact support - Breathable mesh upper to keep you cool - Flexible outsole that moves with your foot
Acme athletic socks provide: - Moisture-wicking to keep your feet dry - Targeted arch compression for a secure fit - Reinforced heel and toe for durability
Return to Your Cart Now to grab this must-have running gear before it sells out. As a special thank you, enjoy free shipping on your order!
Happy training, The Acme Fitness Team
Send 24 hours after cart abandonment
Subject: Sarah, Your Running Shoes Are Waiting For You 👟💨
Hi Sarah,
Your new favorite running shoes are wondering where you went! That perfect pair of Acme trainers and athletic socks are still sitting in your cart, ready to power your runs.
Acme Fitness gear is designed by runners, for runners. Imagine how great it will feel to lace up your new shoes, slip on those comfy socks, and head out for a revitalizing run.
Don't put your training on hold. Complete your purchase now and you'll also score free shipping!
To health and fitness, The Acme Fitness Team
P.S. This free shipping offer expires soon, so act fast!
Send 48 hours after cart abandonment
Subject: 15% Off Your Acme Running Gear Ends Tonight ⏰
Hi Sarah,
We know life gets busy, but prioritizing your health is always a good decision. Those Acme running shoes and performance socks are the perfect way to recommit to your fitness.
To make the choice even easier, here's an extra incentive - 15% off your order! Just use code RUN15 at checkout. This code is valid for the next 12 hours.
Finish checking out now to apply your 15% discount and get your gear on its way to your door.
Run happy, The Acme Fitness Team
P.S. Don't wait - your discount expires at midnight! 🕛