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Example
Input prompt
I'm hosting a virtual AI conference and need help promoting it to get more registrations.
Result from enhanced prompt
Strategic Marketing Plan: The Future of AI in Business Virtual Summit
Event Overview
2-day virtual summit on AI applications in business
20 expert speakers
Topics: AI in marketing, sales, customer service, operations, etc.
Goal: 5,000 registrations from business leaders, decision makers, practitioners
Timeline: 4 months until event
Target Audience
C-suite executives and VPs
Directors and managers of marketing, sales, customer service, operations
AI practitioners and data scientists
Business consultants and strategists
Entrepreneurs and startup founders
Key Messages
Discover cutting-edge AI applications to drive business results
Learn best practices from leading experts and innovative companies
Stay ahead of the curve on AI trends and technologies
Network with forward-thinking peers across industries
Marketing Channels & Tactics
Email Marketing
Segment lists by role, industry, AI maturity
Personalized event invite series highlighting relevant speakers/topics
Automated drip campaigns to nurture leads and drive registrations
Exclusive content offers (e.g. white papers, case studies) for registrants
Paid Social Media
LinkedIn sponsored content and lead gen forms targeted by job title, skills, groups
Facebook and Instagram ads targeted by interests, events, pages
Promote teaser videos featuring speakers, topics, case studies
Retargeting campaigns for website visitors and engaged leads
Organic Social Media
Speaker social media kits (graphics, sample copy) to amplify reach
LinkedIn Event page and posts by company page and executives
Twitter hashtag campaign and chat with speakers
Facebook and LinkedIn Live sessions previewing content
Content Marketing
Blog series on summit themes, speaker interviews, behind-the-scenes
Ungated video snippets of top speakers and sessions
Infographics on AI stats and trends relevant to target industries
Guest posts and backlinks on relevant industry blogs and publications
PR & Media Partnerships
Press release and targeted media pitching to business and tech outlets
Exclusive media partner with promotion, coverage, lead sharing
Contributed articles and interviews with keynote speakers
Virtual press room with speaker bios, photos, talking points
Influencer & Partner Marketing
Co-marketing partnerships with AI, business, and industry groups
Referral campaigns and incentives for partners and speakers
Influencer outreach to AI thought leaders and industry analysts
Sponsored newsletter inclusions and podcast mentions
Sales Enablement
Event messaging and positioning documents for sales teams
Customizable email templates and social copy for outreach
Incentives and contests for top referring sales reps
Sales training on event topics and speakers for improved lead conversations
Pre-Event Communication & Engagement
Monthly event newsletter with speaker spotlights, agenda updates, etc.
Attendee networking app with personalized recommendations
Pre-event surveys on top challenges, discussion topics, etc.
Gamification and giveaways for social sharing and engagement
Day-of Event Communication & Engagement
Mobile app with live polling, Q&A, feedback, etc.
Dedicated event hashtag and social media walls
Prompted discussions and networking in event app
Live bloggers and social media correspondents
Post-Event Communication & Engagement
Thank you email with recorded sessions, slides, resources
Personalized follow-ups based on session attendance and engagement
Post-event survey to collect feedback and testimonials
Curated content hubs by topic and industry for ongoing learning
Quarterly newsletter with AI trends, case studies, product updates
Key Metrics & KPIs
Registrations by channel and campaign
Marketing qualified leads (MQLs) and sales qualified leads (SQLs)
Cost per registration and cost per MQL/SQL
Registration page conversion rates
Email open rates, click-through rates, and conversions
Social media impressions, engagements, and conversions
Organic search traffic and conversions
Partner and influencer referral traffic and conversions
Attendee feedback scores and testimonials
Post-event content engagement and product demos/trials
