Prompt Library Event Social Media Promotion Calendar

Event Social Media Promotion Calendar

Event Planning and Management

Plan and schedule effective social media promotions to build buzz and drive event attendance.

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Example

Input prompt
Develop a social media promo plan for an upcoming 3-day health and wellness expo to drive ticket sales and attendance.
Result from enhanced prompt

Health and Wellness Expo Social Media Promotion Plan

Event: Health and Wellness Expo Date: September 15-17, 2023 Venue: Downtown Convention Center Attendance Goal: 5,000+

Timeline

July 1-31 (8 weeks before event)

  • Announce event on all social media channels with save-the-date graphics
  • Create Facebook event page and invite fans
  • Partner with local health & wellness influencers to post about the expo
  • Run ticket giveaway contest on Instagram

August 1-31 (4-6 weeks before event)

  • Share exhibitor spotlights and speaker announcements 2-3 times per week
  • Post behind-the-scenes content of event preparations
  • Promote early bird ticket pricing
  • Launch Facebook and Instagram ads targeting health-conscious audiences in the region

September 1-14 (2 weeks before event)

  • Increase post frequency to daily
  • Share attendee guides and expo maps
  • Host AMA sessions with keynote speakers on Twitter/Instagram Live
  • Encourage fans to share their excitement using custom event hashtag
  • Run last-chance ticket promotions

September 15-17 (during event)

  • Provide live coverage on Instagram/Facebook Stories
  • Repost user-generated content and hashtag mentions
  • Host social media challenge for attendees (e.g. visit 10 booths to win prize)
  • Livestream select workshops and fitness classes

September 18-30 (post-event)

  • Share event highlights and recap videos
  • Thank attendees, exhibitors, and sponsors
  • Collect and share testimonials
  • Promote early sign-ups for next year's expo

Sample Posts

Announcement Post (July 1)

🌟 Save the Date: Health & Wellness Expo 2023! 🌟

Join us Sept 15-17 at the Downtown Convention Center for the premier event for all things healthy living. 50+ exhibitors, inspiring speakers, fitness classes & more!

👉 Learn more & sign up for updates: [event website]

HealthExpo2023 #WellnessWeekend #SaveTheDate

Speaker Announcement (August 15)

Exciting news! 🎉 We're thrilled to announce that renowned nutrition expert and bestselling author [@speakername] will be headlining the Health & Wellness Expo!

Don't miss her keynote on "The Power of Plant-Based Eating" and book signing. Get your tickets now before they sell out! 🌿

[ticket link] #HealthExpo2023 #PlantPower #WellnessWisdom

Attendee Countdown (September 10)

The countdown is ON! 🗓️ Only 5 days until the Health & Wellness Expo kicks off at the Downtown Convention Center.

We can't wait to spend an amazing weekend with all you wellness warriors! Drop a 🙌 if you're getting excited!

Haven't got your tickets yet? Last chance to save with our flash sale! ⚡ [ticket link]

HealthExpo2023 #WellnessCountdown #BeThere