Prompt Library Facebook Group Content Plan

Facebook Group Content Plan

Develop a strategic content plan for your Facebook group that fosters community, encourages participation, and delivers value.

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Example

Input prompt
Create a content plan for my Facebook group for new moms.
Result from enhanced prompt

New Moms Postpartum Fitness & Wellness Facebook Group

3-Month Strategic Content Plan

Content Themes & Post Types

  • Postpartum recovery tips and safe return to exercise
  • Quick & nutritious meal ideas for busy moms
  • Stress management and self-care practices
  • Body positivity and embracing physical changes
  • At-home workouts and fitness challenges
  • Expert Q&As (fitness professionals, nutritionists, etc.)
  • Member spotlights and success stories
  • Curated content (articles, videos, podcasts) related to postpartum health

Content Formats

Mix of: - Short text posts with helpful tips or motivational messages - Infographics illustrating proper form for exercises, recipe ideas, etc. - Short video demos of workouts or healthy recipes - Weekly discussion prompts and polls - Live Q&A sessions with experts - Member takeovers/guest posts

Posting Frequency & Schedule

  • 1 post per day minimum
  • 2 posts per day maximum (spaced at least 4 hours apart for visibility)
  • Consistent weekly features:
    • Motivation Monday
    • Workout Wednesday
    • Feel-Good Friday
    • Self-Care Sunday
  • Monthly challenges and special events

Crafting Engaging Posts

  • Use attention-grabbing headlines that speak to members' goals/pain points
  • Keep intros short (~1-2 sentences)
  • Use emoji, capital letters, and spacing to make posts visually appealing
  • Include a clear call-to-action (Like/comment if.., Share your tips for..., Who's with me?)
  • Aim for a friendly, relatable, supportive tone that sparks conversation

Third-Party Content Curation

  • Trusted parenting websites and blogs
  • Postpartum fitness/health influencers and experts
  • Relevant Pinterest boards
  • Facebook content discovery tools (ex: CrowdTangle)
  • Buzzsumo for finding popular content by topic
  • Feedly for organizing RSS feeds

Spotlighting Members & UGC

  • Weekly member takeovers (share their story, tips, day in the life)
  • Themed photo challenges (Transformation Tuesday, #MotivationMonday)
  • Encourage members to share wins and progress photos
  • Ask members to share their favorite resources, products, accounts to follow
  • Repost top member posts to main group feed for more visibility

Tying into Overall Brand

  • Occasional promos for relevant products/services (ex: postpartum fitness plan)
  • Drive email list sign-ups with free guides, challenges, webinars
  • Repurpose top performing group content as blog/social posts
  • Invite members to be affiliates or brand ambassadors
  • Look for brand partnership opportunities with aligned companies

This mix of content will educate, motivate, and foster personal connections to keep members engaged and the group thriving. Adjust the plan as needed based on post performance and feedback. The key is providing real value, being responsive, and letting your unique brand voice shine through. You've got this, mama!